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Services

We build relationships, not just brands.

Solutions that simplify complexity and unlock growth.

At SkillPro, we don’t believe in one-size-fits-all strategies.

Whether you’re a nonprofit navigating donor ecosystems or an SMME scaling digital operations, our services are shaped around your organisation’s reality — your systems, your data, your audience, and your goals.

Every engagement begins with a needs assessment to understand what’s working, what’s blocking your growth, and what you truly require. From there, we design customised solutions that strengthen your digital ecosystem, improve your operations, and accelerate your results.

1. Growth Strategy & Digital Architecture

The operating system behind your brand’s growth.

We design the acquisition, retention, tracking, and automation layers that turn your organisation into a scalable, measurable engine.

From fundraising roadmaps to DTC growth architecture, we build structures that work in the real world.

Includes:

– Growth roadmaps

– Funnel frameworks

– Audience segmentation

– Tracking architecture (GA4, UTMs, attribution)

– Full-funnel planning

– Lifecycle mapping

2. Performance Marketing & E-Commerce Growth


Traffic only matters when it converts.

We connect paid media, analytics, and lifecycle flows into one cohesive customer journey. Whether it's Google Ads, Meta, Klaviyo, or Shopify optimisation, we build full-funnel systems that increase ROAS, improve attribution, and turn traffic into revenue.

Includes:

– Google & Meta Ads

– Paid performance optimisation

– CRO & landing page strategy

– Shopify optimisation

– Klaviyo flows & segmentation

– Reporting & attribution

3. CRM, Automation & Data Systems


Make your tech stack work like a single brain, not scattered tools.

Salesforce, HubSpot, Odoo, Klaviyo, Airtable — we architect your CRM, donor journeys, customer flows, and automations so your team works smarter and your data becomes usable, visible, and trustworthy.

Includes:

– CRM builds (Salesforce NPSP, HubSpot, Odoo, Airtable)

– Donor journeys, customer journeys

– Automation flows (email, lifecycle, internal ops)

– Data migration & clean-up

– Unified reporting structures


4. Business Intelligence & Growth Analytics


Growth shouldn’t rely on guesswork — it should rely on insight.

Using GA4, Power BI, SQL, Python, and Coupler pipelines, we build real-time dashboards, predictive insights, attribution frameworks, and data models that help you make confident decisions — fast.

Includes:

– GA4 pipelines + event tracking

– Power BI dashboards

– SQL + database queries

– Predictive modelling

– Attribution frameworks

– Real-time reporting

5. Digital Campaigns, Storytelling & Brand Visibility


Strategy meets storytelling — the way audiences connect.

For fundraising campaigns, product launches, donor engagement, or DTC content engines, we build creative systems that help you show up consistently, connect authentically, and stand out in crowded markets.

Includes:

– Campaign strategy (fundraising + DTC)

– Email marketing

– Content strategy

– Brand messaging

– Creative briefs & asset direction

– Donor engagement campaigns


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